Marketing Materials
New Mexico OES
Marketing Initiatives
This is such an exciting time as together we can help grow our beautiful Order. We all love our organization and want to see it grow and be able to impact in the world around us in positive ways. More than three years ago New Mexico OES began intensely working on addressing marketing and membership needs, leading to the development of an initiative to help grow our organization and create even more beautiful member experiences. The PowerPoint posted below provides an overview of the initiative, specific established objectives and research that has been conducted. Through research and collaboration of many within the organization, with marketing consultation, huge steps have been made and continue. Some chapter guidance is also provided in the .pdf that is posted below. The logo that was developed in NM for branding has now been adopted by General Grand Chapter. This is one step of many.OES
Service Dogs!
OES has for its permanent charity Service Dogs. Check out the video to learn more. For members desiring to share what OES does, please feel free to share this video.New Mexico Marketing Initiatives
Click on the following OES Marketing Initiatives PowerPoint Overview of OES Marketing Initiatives
Style Guide Manual
New Mexico Logo
NM OES Brochure
Special Letter by MWGM Marianne
Our order is experiencing a New Beginning and exciting things are happening! One of the most exciting is the adoption by the leadership of General Grand Chapter of the promotional brand logo shown here. The key to the success of the brand identity for OES is the consistent use of a design that is easily identifiable, not intimidating or hard to understand for those who do not know who we are or what we do. The more open, inviting and friendly the appearance of this brand logo will give us the opportunity to have that conversation. The vision is simple: promote our Order the best way we can and increase our membership! Marianne Shenefelt
Most Worthy Grand Matron
Note
Unable to open a file? Most likely it is a Zip File that has not been extracted. Drag/move the downloaded file to your desktop. Right click. Select Extract All. This will then let you open the folder to the other Logo formats inside. Unable to open/view a type of format? if you do not have the program you will not be able to view it, but that is ok! The printing/manufacture sites are able view/open and often prefer these formats, such as the Ai file, you will still be able to send it to them. If you have questions please feel free to reach out, we are happy to help! Sabrina Pack,
New Mexico OES elected officers and many members are actively involved with marketing efforts.
Please feel free to contact elected officers, board and committee members with any questions or needs
Sabrina Pack Overall marketing efforts and SkyWest Media, Website, and Social Media
sabrinapack@skywestmedia.com 575-956-5428
Debi Huffman Chairman of Membership and Marketing Committee and Social Media Adminsocialmediaadmin@oesnm.org 419-832-5445
Serina Pack Membership and Marketing Committee, Social Media Admin, and Website Trish Keefer-Higdon Membership Board Marketing Supplies-Brochures505-521-9736
Gay Chambers Membership/Marketing Committee: Photographysnaphappy@pvtn.net 575-687-4123
NanC Krass Membership/Marketing Committee: Website Featured Stories Larry Holmes Email Administrator Tammra Miller Membership Board: Event CalendarSocial Media Guidelines
New Mexico Chapter Marketing Challenge
Click on the following Marketing Challenge Chapter Letter Marketing Challenge Instructions Marketing Challenge Log
Photo Release
Here is an “example” proposed photo release form your chapter may want to use. This is not necessarily a legal binding agreement, but is a suggestion of what the content might look like if you have need use/request a photo release. Click Here to View Photo Release Example
Membership/Marketing Committee
(Elected officers and following appointments)
Debi Huffman (71/OH) 419-832-5445 Chairman and Social Media Admin Serina Pack (4) Social Media Admin and Website NanC Krass, PGM (53) Diana Youngren (20/37) Paul Youngren (20/37) Tawnya Prehoda (45)Membership Board
(Works intricately with Membership/Marketing Committee)
Bud Hobbs (60) Chairman Tammra R. Miller (71) Trish Keefer-Higdon (20/37)